Longines

The premium brand Longines is a unique example of how tradition blends seamlessly with quality and elegance. Founded in 1832 in the Swiss town of St. Imier, the brand has been guided from the very beginning by its motto: “Elegance is an attitude.”

Longines prides itself on its heritage and decades of experience, which include sponsoring timekeeping for a variety of sports, such as equestrian events, alpine skiing, archery, modern and artistic gymnastics, among many others. In the past, the brand collaborated with Charles Lindbergh on his first solo transatlantic flight, which inspired the development of the iconic Hour Angle watch.